Lemonaid Health Behavioral Analysis

Leveraged Contentsquare behavioral data and AI-assisted visualization to uncover friction across the patient journey and communicate opportunities to stakeholders.

Funnel Analysis

Jan 23–Feb 21, 2026 · 30 days

Full flow without auth wall — most accurate conversion view

New Users
0.30%
2,656 sessions · 7m 41s avg
Returning Users
2.16%
1,160 sessions · 8m 10s avg
New Users
Services – Weight Loss2,656 (100.0%)
Weight Loss Intake
↓ 77.5% drop(22.5%)
597
Have You Seen Us
↓ 82.6% drop(3.9%)
104
Products & Treatments Choices
↓ 1.0% drop(3.9%)
103
Questions Pages
↓ 59.2% drop(1.6%)
42
Summary Pages
↓ 42.9% drop(0.9%)
24
Order Complete
↓ 66.7% drop(0.3%)
8
Returning Users
Services – Weight Loss1,160 (100.0%)
Weight Loss Intake
↓ 52.8% drop(47.2%)
548
Have You Seen Us
↓ 82.8% drop(8.1%)
94
Products & Treatments Choices
↓ 0.0% drop(8.1%)
94
Questions Pages
↓ 20.2% drop(6.5%)
75
Summary Pages
↓ 36.0% drop(4.1%)
48
Order Complete
↓ 47.9% drop(2.2%)
25
Step Breakdown — New vs Returning
STEPNEW SESSIONSNEW DROP-OFFRET. SESSIONSRET. DROP-OFF
Services – Weight Loss2,656 (100.0%)—1,160 (100.0%)—
Weight Loss Intake597 (22.5%)77.5%548 (47.2%)52.8%
Have You Seen Us104 (3.9%)82.6%94 (8.1%)82.8%
Products & Treatments Choices103 (3.9%)1.0%94 (8.1%)0.0%
Questions Pages42 (1.6%)59.2%75 (6.5%)20.2%
Summary Pages24 (0.9%)42.9%48 (4.1%)36.0%
Order Complete8 (0.3%)66.7%25 (2.2%)47.9%
Step Breakdown — All Users
STEPSESSIONS% OF TOTALDROP-OFFUSERS LOST
Services – Weight Loss3,816100.0%——
Weight Loss Intake1,14530.0%70.0%−2,671
Have You Seen Us1985.2%82.7%−947
Products & Treatments Choices1975.2%0.5%−1
Questions Pages1173.1%40.6%−80
Summary Pages721.9%38.5%−45
Order Complete330.9%54.2%−39

Drop-off = % who did not advance to the next step. Intake Bypassed = users who skipped directly to product selection. Intake = full flow excluding auth wall. Mental Health data: Feb 5–Mar 6, 2026.