Getmyboat's New Website

In fall 2023, Getmyboat partnered with an external agency on a brand refresh. The agency delivered a brand book with guidelines and inspiration for how Getmyboat could stand out and connect with its audience.

As Design Lead, my challenge was to interpret this new brand direction and translate it into a complete website redesign. The goal was to create a boat-day adventure planning experience that embodied the new identity, built trust with renters, and inspired boat owners to list their vessels.

I partnered closely with engineering to bring the vision to life. Each page was designed, tested, and shipped in time for the 2024 Spring high season.